News Topic: Advertising and Marketing
News: SocialCoach Taps Fintech Exec Andria Lightfoot and Launches AI Driven Social Media Marketing Solution
Mortgage and Finance News: (SAN CLEMENTE, Calif.) SocialCoach (socialcoach.io), a leading mortgage and real estate social media technology platform today announced the appointment of Andria Lightfoot as company President and Chief Operating Officer (COO) amidst their first-even AI Driven Social Media product launch.
News: Valo Media and OptionsSwing Partner to Bring Innovative User-Generated Content Solutions to the Online Education Market
Mortgage and Finance News: (WESTBOROUGH, Mass.) Valo Media, a user-generated content (UGC) agency, announced today that it has entered into a strategic partnership with OptionsSwing, an online education technology company. This new partnership will bring innovative solutions for strategic marketing initiatives as well as brand new content that will help OptionsSwing reach and engage a wider global audience.
News: MMI appoints Rob Pommier as Regional Director of Enterprise Sales
Mortgage and Finance News: (SALT LAKE CITY, Utah) Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, announced today it has added industry veteran Rob Pommier to the enterprise sales team as regional director. Pommier will be tasked with expanding MMI's growing roster of mortgage enterprise clients, which now includes 20 of the top 25 lenders in the nation, while also driving brand awareness and adoption in mortgage-related verticals, such as title and insurance.
News: MMI Receives Growth Investment from WestView Capital Partners
Mortgage and Finance News: (SALT LAKE CITY, Utah) Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, announced today that it has received a growth investment from WestView Capital Partners (WestView), a Boston-based private equity firm focused exclusively on middle market growth companies.
News: Sales Boomerang releases Q4 2022 Mortgage Market Opportunities Report
Mortgage and Finance News: (OWINGS MILLS, Md.) Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, and Mortgage Coach, a platform empowering mortgage lenders to educate borrowers with interactive home loan presentations, today announced the release of Sales Boomerang's latest Mortgage Market Opportunities Report.
News: Alliance Group Expands Video Marketing Department with Hire of Assistant D/E
Mortgage and Finance News: (ATLANTA, Ga.) Alliance Group, an Atlanta-based insurance marketing organization, announced the hire of Josh Thompson as Assistant Director / Assistant Editor. The move comes as part of a recent series of personnel moves to reflect the company's growing needs as they continue to expand.
News: After, Inc. Outlines its Commitment to Sustainability
Mortgage and Finance News: (NORWALK, Conn.) After, Inc. announced today its ongoing commitment to a sustainable future, detailing its multi-year strategy and initiatives on its website. Given its history as a post-sale technology and solutions partner to the world's top manufacturers and retailers - and its recent purchase of Accentf(x) Marketing with its Lettershop facility - After is now one of the largest multi-channel Warranty Marketing and Database Management providers in the country.
News: Depth Public Relations highlights 16 years of client success with new website unveiled at Mortgage Bankers Association’s 2022 annual conference
Mortgage and Finance News: (ATLANTA, Ga.) Depth Public Relations (Depth), a leading provider of consultative B2B marketing, public relations and reputation management services for mortgage fintech innovators, the residential finance industry and technology for emerging regulated markets (regtech) marked the 16th anniversary of its founding with the launch of a new website featuring testimonials from its treasured clients and industry partners during the Mortgage Bankers Association's Annual Convention & Expo 2022 in Nashville.
News: MMI appoints Jordan Woodard as Director of Product Analytics
Mortgage and Finance News: (SALT LAKE CITY, Utah) Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, announced it has hired Jordan Woodard as director of product analytics. In this role, Woodard is responsible for maintaining and expanding MMI's business intelligence platform, which provides clients with data intelligence in a user-friendly format.
News: CEO Lee Duncan Marks 20 Years at Alliance Group
Mortgage and Finance News: (ATLANTA, Ga.) Alliance Group CEO Lee Duncan celebrated 20 years of service at the company on September 23rd. In his time at Alliance Group, the life insurance marketing organization has flourished, establishing themselves as a leading IMO for independent life insurance agents and agencies.
News: How A Mortgage Focused Agency Launched to Make Impact
Mortgage and Finance News: (INDIANAPOLIS, Ind.) In the heart of Indianapolis, Indiana is a marketing agency focused on helping mortgage lenders and technology overcome obstacles, develop marketing strategies, and grow their business. That agency is Art Vs. Math. In 2019, Steven Cooley started Art Vs. Math to help improve marketing in the mortgage industry.
News: After, Inc. Announces the Launch of QuickInsight® – Its Powerful Post-Sale Customer Data Enrichment Platform
Mortgage and Finance News: (NORWALK, Conn.) After, Inc., a global leader in post-sale technology and services, just announced the launch of its QuickInsight® customer data enrichment platform. QuickInsight is one of five post-sale customer experience platforms that After, Inc. calls its QuickSuite®, which just won The SAMMY Award from Business Intelligence Group for "Product of the Year."
News: After, Inc.’s QuickSuite® Named ‘Product of the Year’ in the 2022 Sales and Marketing Technology Awards
Mortgage and Finance News: (NORWALK, Conn.) After, Inc. announced today that it received "Product of the Year" in the 2022 Sales and Marketing Technology Awards program (The Sammys) for its QuickSuite® post-sale customer experience technology. The Sammys honors organizations and products helping to solve the challenges businesses have connecting and collaborating with prospects and customers.
News: Sales Boomerang named Organization of the Year in the 2022 Sales and Marketing Technology Awards
Mortgage and Finance News: (OWINGS MILLS, Md.) Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, today announced that it was selected Organization of the Year in the Business Intelligence Group's 2022 Sales and Marketing Technology Awards program, also known as The Sammys.
News: Sales Boomerang Q2 2022 Mortgage Market Opportunities Report
Mortgage and Finance News: (OWINGS MILLS, Md.) Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, today released its latest Mortgage Market Opportunities Report. Sharp quarter-over-quarter increases in equity, credit-improvement and new-listing alerts in Q2 2022 point to areas of opportunity for lenders in a contracting mortgage market
News: iEmergent appoints Megan Horn as Chief Marketing Officer
Mortgage and Finance News: (DES MOINES, Iowa) iEmergent, a forecasting and advisory services firm for the financial services, mortgage and real estate industries, today announced the appointment of Megan Horn as chief marketing officer (CMO). In this role, Horn will oversee marketing, public relations, brand management and customer experience for the growing company.
News: Mid America Mortgage rebrands to Click n’ Close
Mortgage and Finance News: (ADDISON, Texas) Mid America Mortgage, Inc. (Mid America) today announced it has rebranded as Click n' Close following the sale of the majority of its retail lending operations to Houston-based Legend Lending. Click n' Close will retain retail operations related to its reverse mortgage and Native American lending business and focus on delivering innovative down payment assistance (DPA) and adjustable-rate mortgage (ARM) products through its third-party originator (TPO) channels.
News: TMC Emerging Technology Fund LP Invests in leadPops
Mortgage and Finance News: (SAN DIEGO, Calif.) The Mortgage Collaborative (TMC), the nation's largest independent cooperative network serving the mortgage industry, announced today that the TMC Emerging Technology Fund LP (the "Fund") recently participated in a follow-on round to a recent $3.5M Series A completed by leadPops, a digital customer acquisition software and marketing innovation platform. leadPops allows users to create robust, automated lead-generating systems that drive qualified leads directly to their business.
News: Mortgage Markets CUSO implements Mortgage Coach to increase mortgage lending engagement at credit unions
Mortgage and Finance News: (IRVINE, Calif.) Mortgage Coach, a borrower conversion platform empowering mortgage lenders to educate borrowers with interactive presentations that model home loan performance over time, announced today that Mortgage Markets CUSO, LLC has implemented Mortgage Coach to grow mortgage lending engagement at the credit unions it serves.
News: EPIC Marketing & Design Team Wins Communicator Awards
Mortgage and Finance News: (SAN FRANCISCO, Calif.) EPIC Insurance Brokers and Consultants, a retail property and casualty insurance brokerage and employee benefits consultant, announced today that its marketing and design team has been recognized for multiple Communicator Awards for its work in 2021. The Communicator Awards are an international awards program recognizing big ideas in marketing and communications.
News: Cheryl Messner joins Sales Boomerang to oversee customer experience department
Mortgage and Finance News: (WASHINGTON, D.C.) Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, today announced that it has tapped Cheryl Messner to manage its customer experience departments. In her new role, Messner will define strategies to enhance Sales Boomerang's customer experience, engagement, success and operations as well as help the company build upon its growth from a fintech startup to the industry's leading borrower intelligence solution.
News: MMI earns a spot on the 2022 Inc. 5000 Regionals List
Mortgage and Finance News: (SALT LAKE CITY, Utah) Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, today announced it has ranked No. 29 on Inc. Magazine's third annual Inc. 5000 Regionals: Rocky Mountains list.
News: Planet Home Lending selects Mortgage Coach to enhance customer experience with educational home loan comparisons
Mortgage and Finance News: (MERIDEN, Conn.) Planet Home Lending, LLC, a national mortgage lender and servicer, has selected Mortgage Coach to give loan officers a tool to provide a better customer experience. With Mortgage Coach, mortgage loan originators (MLOs) can offer borrowers modern, consultative service with digital, interactive presentations that illustrate the costs and benefits of mortgage loan products and strategies over time.
News: Allegent Community Federal Credit Union Hires Social Media Expert
Mortgage and Finance News: (PITTSBURGH, Pa.) Allegent Community Federal Credit Union (Allegent) has hired Theresa Kisha, an expert in digital marketing, social media, email communication and website development/optimization, to manage and increase the credit union's social media presence, while also enhancing its digital presence, search engine optimization and strategic marketing efforts.
News: Digitl Mediums Marks Women’s History Month in Partnership with Fame Lady Squad and NFTignition by Co-Hosting Woman-Centric NFT Events
Mortgage and Finance News: (BEVERLY HILLS, Calif.) Outernational Holdings, LLC (dba Digitl Mediums) is proud to recognize and celebrate women and girls this month around the world in celebration of Women's History Month. Digitl Mediums is committed to continuing its efforts to promote gender equality with meaningful partnerships, celebratory packaging and global storytelling efforts.
News: Real Estate Technology Firm Swift Homes Partners with KBME on Marketing Campaign
Mortgage and Finance News: (HOUSTON, Texas) Today, Swift Homes announced a partnership with KBME Sports talk 790AM on a marketing campaign in Houston, Texas to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.
News: Sales Boomerang joins forces with Bonzo to enable automated mortgage marketing with personality
Mortgage and Finance News: (BALTIMORE, Md.) Sales Boomerang, the mortgage industry's top-rated automated borrower intelligence and retention system, today announced its integration with Bonzo, an omnichannel sales engagement platform designed to scale the voice of mortgage advisors so they can attract, convert and retain clients on autopilot.
News: Real Estate Technology Firm Swift Homes Partners with WOAI on Marketing Campaign
Mortgage and Finance News: (SAN ANTONIO, Texas) Today, Swift Homes announced a partnership with WOAI News Radio 1200am on a marketing campaign in San Antonio to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.
News: Real Estate Technology Firm Swift Homes Partners with WYGM on Marketing Campaign
Mortgage and Finance News: (ORLANDO, Fla.) Today, Swift Homes announced a partnership with WYGM FM 96.9 on a marketing campaign in Central Florida and Orlando to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.
News: Real Estate Technology Firm Swift Homes Partners with WMFS on Marketing Campaign
Mortgage and Finance News: (CHICAGO, Ill.) Today, Swift Homes announced a partnership with WMFS 92.9 FM ESPN on a marketing campaign in Memphis, Tennessee to help build awareness of Swift Homes' benefits and seller-friendly offerings that are available to consumers who are looking for real estate advice and services.